📋 Details about Purabi Diary Recruitment 2026: Apply for Assistant – Sales & Distribution (Ambient Segment) in Bongaigaon

West Assam Milk Producers' Co-operative Union Ltd. (WAMUL), on behalf of North East Dairy and Foods Limited (NEDFL), has invited online applications for the post of Assistant – Sales & Distribution (Ambient Segment) at Bongaigaon, Assam.

This contractual opportunity offers eligible candidates a chance to work with one of Northeast India's most established dairy cooperative networks. Graduates with experience in Sales & Distribution within the Dairy or FMCG sector are encouraged to apply.

Quick Summary

Recruitment Overview

The recruitment is being conducted for one contractual position of Assistant – Sales & Distribution (Ambient Segment), to be posted at Bongaigaon.

The selected candidate will be engaged by NEDFL on an initial contract period of two years. The role involves supporting sales operations, distribution management, and market expansion activities for Purabi products within the region.

About the Organization

WAMUL manufactures dairy products under the well-known Purabi brand. North East Dairy and Foods Limited (NEDFL) is a joint venture between the Government of Assam and the National Dairy Development Board (NDDB), responsible for marketing and distribution of Purabi products.

Purabi is recognized as one of the largest dairy cooperative brands in Northeast India.

WAMUL currently operates dairy processing plants in:

• Guwahati – 1.5 lakh litres/day

• Dhemaji – 10,000 litres/day

• Silchar – 20,000 litres/day

NEDFL focuses on strengthening distribution networks and expanding retail presence across urban and semi-urban markets in Assam.

Vacancy Details

Note: NEDFL reserves the right to transfer or post the selected candidate to any other location based on organizational requirements.

Salary and Benefits

The official notification has not specified the salary, allowances, or compensation package for this position.

Details regarding remuneration may be communicated during the selection process or at the time of appointment.

Eligibility Criteria

Educational Qualification

Candidates must possess:

• A full-time Graduate degree in any discipline from a recognized University or Institute.

Work Experience

Candidates must have:

• A minimum of one year of full-time experience in Sales & Distribution within the Dairy or FMCG sector.

Important: Experience gained outside the Dairy or FMCG sectors will not be considered.

Age Limit

The age limit has not been specified in the official notification.

Additional Conditions

For Internal Candidates

Employees associated with Purabi Dairy must submit a No Objection Certificate (NOC) from their respective Group Head along with the application.

Repeat Applicants

Candidates who have applied for the same post within the preceding six months will not be considered for this recruitment cycle.

Who Should Apply?

This opportunity is suitable for:

• Graduates possessing at least one year of Sales & Distribution experience in the Dairy or FMCG sector.

• Candidates familiar with distributor management, retail expansion, and market operations.

• Individuals willing to work or relocate to Bongaigaon.

• Professionals seeking experience in a government-supported cooperative organization with strong FMCG exposure.

• Candidates with prior experience in dairy cooperative supply-chain operations.

Not Suitable For

• Fresh graduates without relevant industry experience.

• Candidates lacking Dairy or FMCG Sales & Distribution exposure.

Selection Process

The recruitment process consists of the following stages:

1. Document Verification

Applications will be screened based on eligibility criteria and supporting documents.

2. Written Test

Eligible and shortlisted candidates will be required to appear for a written examination.

3. Personal Interview

Candidates who qualify in the written test will be invited for a personal interview.

The final selection will be based on performance in the prescribed selection stages and fulfillment of eligibility requirements.

Application Dates

Candidates are advised not to wait until the last date and should complete the application process well in advance.

How to Apply

Interested and eligible candidates may apply online through the official recruitment portal before the closing date.

Before submitting the application, candidates should:

1. Read the Terms of Reference (TOR) carefully.

2. Verify eligibility criteria.

3. Keep educational and experience documents ready.

4. Upload all required documents correctly.

5. Submit the application before the deadline.

Important Instructions

• Ensure all information entered in the application form is accurate.

• Incomplete applications may be rejected.

• Meeting the minimum eligibility criteria does not guarantee shortlisting.

• NEDFL reserves the right to modify, cancel, or alter the recruitment process at any stage.

• Candidates should regularly visit the official website for updates.

Important Links

Conclusion

The WAMUL–NEDFL Recruitment 2026 for the post of Assistant – Sales & Distribution (Ambient Segment) offers a valuable opportunity for experienced professionals in the Dairy and FMCG sectors. With a two-year contractual engagement and posting at Bongaigaon, the position provides exposure to one of Northeast India's leading dairy cooperative networks.

Eligible candidates should review the official notification carefully and submit their applications before 9 July 2026.